Port Baku, Azerbaijan
Port Baku in Azerbaijan consists of 3 luxury residential towers, a luxury retail quarter, leisure facilities and office space. Sectorlight provided strategic advice to launch the development into the market.
A strong brand identity was created as an umbrella brand to the entire destination development including residential, commercial and leisure. Subsequent sub brands were created for individual elements of the campaign.
Sectorlight project managed and delivered a 10,000 sq ft marketing suite. The customer journey, graphics, 3D models and interactive touch screen presentation was all produced by Sectorlight.
Sectorlight designed a unique touch-screen interactive system that gave the visitor / sales team the ability to search for the apartment that met their criteria. The system was linked to the architectural model and fed in and out of their sales system so it was always up-to-date with current availability.
We produced a 5 minute 3D film that included high quality flythrough animation of the development inside and out. It also featured a lifestyle story based around the lives of two young families.